In
today's world, e-commerce is taking over brick and mortar stores.
There are many platforms available for business owners using which an
e-commerce store can be created.
Whether
there is a new startup entering the market, or already established
brand, one most popular platform among them for creating the
e-commerce store is Shopify.
Shopify
provides the most flexibility and easy to use platform for starters.
Thousands of eCommerce store owners around the world have adopted it
for hosting and running their web stores. However, why we should
choose a Shopify platform for e-commerce business? that we will be
discussing in this article.
1.
Highly Customizable Platform
There
are so many modification options available in Shopify. From
customizing themes, product pages, personalized discounts and offers
pages, final payments, and checkout options anything can be
customized according to your requirements and preferences. Using
Shopify themes you can completely customize the look and feel of your
store which results in amazing user experience for the customer. The
front end styling capabilities of Shopify can not be replaced.
Using
different Shopify plugins many new options and functionalities can be
added in the Shopify
stores
.
By customizing the product pages you can make it easy to buy, sell,
add, remove and update the products. There is a large Shopify theme
store and several numbers of plugins available which makes Shopify
the best platform for any kind of eCommerce platform.
2.Easy
setup for starters
Shopify
is the easiest platform to start and setup. One does not require any
technical knowledge of web development or IT skills. It is just as
simple as selecting the right theme and apply it to your website. If
you are using any other platform, then you are responsible for the
speed, security, and hosting of your website. That is not the case
with Shopify.
Each technical aspect of a website is taken care of by Shopify. The
website will be fast, secure and taken care of.
The
store owner only needs the assistance of Shopify
development company
if they want add new features and functionality to the store, or they
decide to fine-tune their website. This means that you do not need to
occupy advanced IT skills to start your e-commerce store. Every
e-commerce store owner wants this kind of experience.
3.
14-Days Free Trial
You
can not learn to drive a car unless you start practicing it. That's
why Shopify offers you 14 days free trial which helps you to explore
more of this platform. If you start a new store then Shopify
offers you 14 days free trial
.
After 14 days you need to select a package.
4.
Shopify Plans For Different Kind Of Users
If
you a new user of Shopify, then Shopify will let you use Shopify for
free 14 days as a trial. After 14 days of the trial, you need to
select a plan according to your needs. Basic plans start from as low
as 9$ per month. That makes it a very cheap and most reliable
platform to start with. Many new store owners can not afford higher
plan rates for their stores. For them, Shopify is the best platform
to start with. As your business grows you can buy higher-end plans
according to your budget and your business needs.
5.
Unlimited products and bandwidth
This
is one of the best feature of Shopify. There are no limitations on
the number of products you add to your Shopify
store
.
If you start your store with just 100 products and in the future, if
you plan to add more 200 products in your store then there will be no
extra charges. You can as many products as you want on your website.
6.
Completely SEO Friendly
For
new entrepreneurs entering the eCommerce market, organic traffic is
very important for their business growth. As you are new in the
business, It might be difficult for you to market your website
through online ads. To get organic traffic, search engines should be
able to find your website's pages. Shopify has designed its platform
to grab the attention crawlers and help your page rank at top of the
search engine result page. The use of high-quality content, related
keywords, the URL you use for your pages will also boost your search
engine ranking. Shopify has structured its websites in a way that, it
becomes easy for search engine spiders to crawl your website. The use
of Shopify can surely boost your overall rankings, and help you get
organic traffic.
7.
Easy Social Media Integration
Nowadays
social media is an extremely powerful tool for promoting and
marketing your content. Social media is used with the intention of
lead generation, creating prospective customers, boosting sales
figures and spread brand awareness digitally.
Strong
online presence on sites like Facebook, Instagram and Twitter can
provide us a very cost-effective way to boost sales and conversion
rate. It is the easiest way to create engagement with your
prospective customers.
In
Shopify, you can easily add social media buttons. Many Shopify themes
support this functionality. You can check it by going to the
customized theme page and check the header, footer, sidebar or
homepage manus. If you are using custom Shopify them for your store,
then by help from the Shopify developer you can easily add this
functionality to your Shopify
store.
8.Tons
of Payment Gateway options
A
payment gateway is a software application. It connects your
e-commerce website with the bank which authorizes your customer’s
credit card payment. It is the final step of the customer's journey
to your website. If you are running your store on other platforms,
you have to buy extra extensions to add each gateways to your
website. Shopify makes it very simple to plug and play almost every
payment gateway.
Hence,
it results in a rally good checkout options. Shopify takes care of
all your payments and secures them from any attempts done by hackers.
The end result would be a seamless, secure and reliable buying
experience for users.
9.
Easily Migration Process
Shopify
provides a very easy and hassle-free migration process than any other
platform. With some technical experience, you can migrate your store
by your self. You can also hire an agency for the migration process.
This might be costly for some users, but they can complete the whole
process for you with no risk of data loss.
10.
24/7 Technical support
By
use of Shopify platform for your e-commerce, you do not need to hire
your support team. Shopify is always there for you to enhance the
effectiveness of your store. Shopify is always available for live
chat to keep your store running 24/7. You can additionally contact
them via email or call too. Calling lines are open 24/7.
Conclusion
Shopify
is the best platform to start with. With such outstanding features,
Shopify emerges as the best option for eCommerce
store development
.
You can create your online store here, or you can migrate your
existing store to it easily.
I
hope all of the doubts about why we should choose a Shopify platform
for e-commerce business are solved by now. Feel free to leave a
comment down below. And don't forget to share this article with your
friends.
At
Softpulse Infotech we create dynamic and unique web solutions to add
value to the client's business. We ensure that the clients benefit
the most by choosing us. If you are looking for the Shopify eCommerce
development services for building your business, choose the best
Shopify
development services
.
Feel free to get in touch with us.